When Mixer managed to tempt Twitchs biggest and most successful streamer, Tyler Ninja Blevins, to its streaming platform, it was pretty obvious that he would be getting a substantial payday. Keeping that in mind, its a pretty huge move for Ninja to change platforms but it now makes sense given the fact that he was given $50 Million by Microsoft. It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. But no one passes on $90 million without an end game. As Google-owned YouTube dominates internet video-on-demand, Twitch dominates live-streamed internet video. I caught myself the other thinking "who would buy a gaming chair with an esport team's colors and logo?" You wouldnt sign anything less than three years, but I dont think Mixer would like to sign for more than three years, forsen said. Regardless of the exact dollar figure, signing Blevins indicates a serious interest from Microsoft in game streaming. In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. This is clearly a meme, he did tag it as humor tho i dont think people believe it. In a last-ditch effort, Microsoft made the wise decision to collaborate with Facebooks streaming platform, dubbed Facebook Gaming. Ninja's agency, Loaded, did not release the terms of the contract. Just why? Twitchs contract with Tyler as it pertained to outside brand deals was too restrictive, Blevins said. We suspected Ninja's deal was big, but now we have a number. The two are now free agents able to play the field as their suss out their next streaming home. Justin Warden, the CEO of Ader, states that Blevins will receive between $20 and $30 million as part of a multi-year deal. Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. Ninjas move to Mixer turned out to not be the game changer they probably hoped when comparing their market share with Twitchs, StreamElements CEO Doron Nir said. But a talent management executive who's worked with Blevins told CNN Businessin an article published Mondaythat the streamer may netted between $20 million and $30 million from the deal. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. In a publicity statement made to look like a press conference last August,Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer. Ninja Signs Exclusive Twitch Contract After Being Released from Mixer Deal Tim Daniels September 10, 2020 Paul Sancya/Associated Press Tyler "Ninja" Blevins announced Thursday he's. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. He eventually began streaming H1Z1 in 2011 and then moved to playing PUBG. "But it took someone to fire the first shot. Because its fun to watch professionals do things you are interested in. But..why? As of today, Ninja has just over 3 million followers on Mixer. Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. Visit Business Insider's homepage for more stories. According to a report from CNN, Blevins' Mixer deal may have cost Microsoft somewhere between $20 and $30 million. This decision would make sense both from a financial and a poetic standpoint. Ninja had made a huge name for himself as a Twitch streamer by playing games like Fortnite. On the other hand, Mixer is now the 12th-most-popular app on Google Play Store. Microsoft agreed to pay game streaming star Tyler "Ninja" Blevins between $20 million and $30 million per year to join its Mixer streaming platform and leave incumbent leader Twitch, according . Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. There were already conflicts with his current sponsors and re-signing with that platform. You dont do longer contracts in esports longer than three years.. In the last year there has been a very large exodus from the popular streaming site as competitors entice streamers with large exclusivity deals. In the. Ader told CNN Business that he had direct knowledge of the deal, so it's more reputable information than some rumors that appeared on Reddit following Blevins' move to Mixer. Net worth, earnings, streaming setup, and more. pic.twitter.com/SMQEygjNiE. Microsoft acquired Mixer, formerly . Because once they sign, hes already committed. Yup - actual reports are 6 - 8 million for 5 years + endorsement deals from everything xbox, PC, and all MS products. The $50 million amount is contrary to the previous rumored 100 million dollars contract between Ninja and Microsoft. Of course, these are not official numbers. According to an article on CNN about streamers being offered lucrative exclusivity contracts, Ninja's deal was likely worth between $20-30 million. Disguised Toast had gotten offers from Twitch, Mixer, and YouTube as well before deciding that Facebook was the most lucrative deal. This was an increase of +86% versus the previous days 14,000 new installs and +100% week-over-week from 13,000 on Thursday, Jul. Graduated from Midwestern State University with a BA in English where he worked as an editor for the University literary journal. This figure comes from Justin Warden, who is the . Yet, despite Facebook doubling those amounts, both streamers refused the deals. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Ninja reportedly paid $30m to end Mixer contract as streaming platform merges with Facebook Gaming, shroud receives $10m Daniel Conlan Published: Jun 22nd, 2020, 19:03 The two streamer superstars are free to join a platform and Mixer may have had to pay them millions of dollars for the privilege. The Mixer app currently sits at 3rd place on the App Store. Ader is a marketing and talent management agency that works with Ninja. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. This sub really needs to go back to school smh. Visit Business Insider's homepage for more stories. Ninja reportedly turned down a substantial offer from Facebook Gaming. But the figure could be way higher than that, according to YouTuber Daniel KEEMSTAR Keem. We include affiliate links in articles. However, Mixer comes at the first if we exclude video game applications. Ninja has 2.8 million followers on Mixer, Microsoft's nascent gaming platform, which Forbes estimates spent $30 million over three years to lure him away from arch-rival Twitch last August. As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. Twitch streamer Sebastian Forsen Fors gave his own educated guess based on his experience as a big streamer and former professional Starcraft and Hearthstone player. Look up Adrian Wojnarowski on Twitter. Ninja's Move to Mixer Made Him $20-30 Million, Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans, Disguised Toast recently abandoned Twitch, Twitch has lost the majority of it's top video game streamers, While Twitch has attempted to counter these offers, Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. Ninja signed a three-year contract worth reportedly $30 million. Google has YouTube + Stadia and Amazon has Twitch. Mixer ultimately offered their loyal streamers an opportunity to join Facebook Gaming as a consolation for all of their hard work in building their brand under the Microsoft umbrella. It was reported at the time that Microsoft spent $20 million to $30 . Access your favorite topics in a personalized feed while you're on the go. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. Representatives for Microsoft declined to comment on the report. While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. However, he noted that Mixer would probably be hesitant to offer anything more than three years, as the esports world changes so quickly. It's usually at a high skill level as well or at minimum provides entertainment. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. In 2017 his skills at PUBG were so well-developed that he actually won the PUBG Gamescom Invitational Squads classification. Blevins signed an exclusive streaming deal with Mixer last August. ", Liao pointed out "the talent exodus from Twitch appears to have picked up speed in recent months. By March of 2018 Ninja had over 2 million subscribers to his Twitch channel. Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. The former Twitch and Mixer star had no shortage of offers on the table. Details of the contract have not been released, so it's unknown how much is mixer paying Ninja. The $50 million amount is contrary to the previous rumored. The other saw Facebook Gaming offer a rumored $90 million if he decided to move over with the gobs of different Mixer personalities. NOW WATCH: Gaming while black: How racist trolls are still dominating video games, Tyler "Ninja" Blevins announced a precedent-setting deal. All Rights Reserved. Its a platform play for xCloud, and Microsoft needs as many entry points to it as possible. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. Twitch has long been the undisputed leader of video game streaming. Ninja began his video game career in 2009 when he began playing Halo 3 professionally. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. As of Thursday's announcement, both Blevins and Grzesiek have since returned to Twitch. That service was shuttered suddenly earlier this summer, making him and other high-profile streamers Microsoft had paid into free agents once again. Twitch effectively was limiting Tylers ability to grow as more than just a gaming personality on the platform, she argued. Warden gave the figure to CNN Business, and claimed he had "direct knowledge" of the terms of the deal. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. YouTube has been arguably Twitchs most significant rival since debuting four years ago. When CNN Business reached out to Microsoft to receive confirmation of the deal, Microsoft directed CNN Business to Ninja's agency, Loaded. The largest individual sports contract in history was $430M to Mike Trout over 12 years. Perhaps the most mind-boggling benefit of all was offered to Ninja. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. Then there his Red Bull contract. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video. Blevins announced his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. No matter where you choose to stream, the world is better with your gaming content in it. I totally get why people are though. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. Now, just ten months into his three-year contract, Ninja is the most sought after free agent in the streaming market today. More details: https://t.co/fRI2CBlTbZ pic.twitter.com/FVRTF9APVD, Facebook Gaming (@FacebookGaming) June 22, 2020. A new report from CNN Business claims that game streamer Tyler. The Google subsidiary features one of the worlds most popular gamers, Felix PewDiePie Kjellberg. KEEM says this isnt confirmed and its unclear if its $100 million per year or for the total duration of Ninjas contract with the platform. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. For example, streamer Disguised Toast recently abandoned Twitch to begin working with Facebook Gaming. A little more! And third . New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2. Their numbers continued to decline despite bringing in two of Twitchs biggest streamers. Windows Central is part of Future US Inc, an international media group and leading digital publisher. The service shuttered on July 22, and any existing streamers were re-routed to Facebook Gaming, the social network's own Twitch rival. Stay up to date with what you want to know. Microsoft's announced today that they will be shutting down Mixer and transitioning all of their streaming partners over to Facebook Gaming. And third, that Ninja's . I love my community and what we built together on Mixer. Get the best of Windows Central in your inbox, every day! By clicking Sign up, you agree to receive marketing emails from Insider And then, Microsoft came along with an undisclosed offer and signed an exclusive contract with Ninja for its own streaming platform, Mixer, on Aug. 1. Ninja reportedly got paid between $20 million and $30 million by Microsoft to leave Amazon's Twitch streaming service Ben Gilbert Tyler "Ninja" Blevins announced his intention to leave. Money was the last thing on our mind, she said. Last summer, Ninja shook up the game streaming industry when he took an exclusive deal with Microsoft's Mixer for an estimated $20 million to $30 million. According to his sources, Twitch is not the only option for Ninja. Ninja was the first major streamer Microsoft's streaming service signed. He's just a smart businessman, that's all. Hes back to that energetic, pumped-up Ninja, she said. Blevins apparently cashed in on that departure. Ninja announced through his different social media accounts that hes leaving Twitch to stream exclusively on Microsofts Mixer video streaming platform. 2023 Vox Media, LLC. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. It's just watching a geek play computer games. It was a leap of faith, and Microsofts been nothing but amazing to us.. The Metro UK reports the number for Ninja to join Facebook Gaming was $60 million while Shroud was offered $20 million. Fortnite even made a skin in game that was based on Ninja's likeness. According to Sensor Tower, downloads for the Mixer app on iOS have doubled since the announcement of Ninja on Thursday. craigslist hattiesburg ms community ; cottonwood financial administrative services, llc; disney channel september 2002 ninja mixer contract $932 million Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. Ninja isn't the only big streamer to leave Twitch recently. Future US, Inc. Full 7th Floor, 130 West 42nd Street, And it largely started with a single departure.". This will be a multi-year deal for Ninja, and it is likely that this is the largest deal a streamer has been offered for streaming exclusivity. We estimate that the app was installed by 26,000 new users yesterday worldwide across the App Store and Google Play. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. According to CNN (via GameSpot) Mixer paid Ninja anywhere from $20 to $30 million to leave Twitch. Forsen, also of Twitch fame, predicted a 3-year deal, as a smaller or longer time frame wouldn't be beneficial for Mixer or for Ninja. Both Shroud and Ninja were offered double their Mixer contracts to make the switch to Facebook Gaming, however, neither took the bait. He did not state how many years the deal lasts, however. Then, this past June, Microsoft announced the sudden closure of Mixer - making Ninja a free agent once again. Tyler "Ninja" Blevins is streaming on Twitch for the first time since he signed an exclusivity deal with Mixer in 2019. So far, nothing has been revealed or leaked, so we have to stick with these estimates for now. This information comes from Justin Warden, who is the CEO of marketing and talent management of company Ader, who claims to have an inside source that informed him of the deal. I have some decisions to make and will be thinking about you all as I make them. Despite his confidence in Mixer to draw in similar numbers to Twitch, it never happened. We dont know where Warren got these numbers from. "I know this may come as a shock to many of you," he said, "but, as of today, I will be streaming exclusively on Mixer. Be warned that any conversation started with him will probably wind up gravitating towards his two dogs, The Adventure Zone, or Kingdom Hearts 2. But Remember, Google are the devil for signing a deal with Blizzard Activision, let's not forget that. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. But Twitch is bleeding: a major talent exodus has more people than ever using competing services from Microsoft and Google. During the same time period, Twitch jumped from 850.6 million to 932.1 million, according to StreamElements data. Mixer shut down in July 2020. A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. Twitchs percentage of the market has grown by about 3 percent since the second quarter, too. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. Ninjas decision to pass on Facebooks monumental offer speaks to his financial security and his preference to keep an open mind. He said Shroud's Mixer contract was worth $10 million, while Ninja's came in at $30 million. Sign up for notifications from Insider! Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. Furthermore, Forsen estimates that Ninja's contract is between $6-8 million dollars, which when combined with sponsorships, likely keeps him making at least the same amount of money he was as . At times, Ninja would defend his decision and reinforce the idea that Mixer is working towards something bigger and better. as well as other partner offers and accept our. Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. You really believe that dude. Prior to his retirement from Twitch he owned the most subscribed channel at 14 million followers. his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. When Mixer signed Ninja, he had 14.7 million followers on Twitch. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). Mixer became the butt of almost every joke across social media. an estimated total earnings of $10 million in 2018, an exclusive contract with Ninja for its own streaming platform, Mixer, It's official: Cloud9 VALORANT parts ways with Yay after 5 months, Here are the early LoL Patch 13.5 patch notes, Ludwig's $500,000 VALORANT team becomes instant meme after disappointing Challengers debut, 100 Thieves content creator Kyedae diagnosed with leukemia, One champion is dominating Challenger with stunning 60 percent win rate in LoL Patch 13.4. We're talking about a guywho makes hundreds of thousands of dollars each monthstreaming himself playing "Fortnite" to tens of thousands of viewers, a guy who wasreportedly paid $1 million fora single dayof playing EA's "Apex Legends.". NOW WATCH: How Apple can fix HomePod and Siri, Tyler "Ninja" Blevins announced a precedent-setting deal. But..why? Nothing but respect for him. The terms of the deal were not disclosed. as well as other partner offers and accept our. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . I love and can play baseball reasonably well for adult my age, but it's still a lot of fun fo rme to go to an actual game. When you purchase through links on our site, we may earn an affiliate commission. Please refresh the page and try again. A representative offered the following statement after publication:"We do not disclose the terms of any agreement for talent. 26, Sensor Towers head of mobile insights Randy Nelson said. You honestly think Microsoft is going to pay close to a billion dollars for Ninja lmao. With the wording of how that contract was going, he wouldnt have been able to grow his brand much outside of gaming, Blevins told Business Insider. Fortnite streamer Tyler Ninja Blevins was living the dream on Twitch. Veteran Gamer, Trophy Hunter, And a Youtuber. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. It seems like a no-brainer, considering hes already established a presence on Twitch. KEEM says this isn't confirmed and. Then, this past June, Microsoft announced the sudden closure of Mixer making Ninja a free agent once again. We cant go backwards with it.. Microsoft has Xbox + Mixer + xCloud. For those who dont, Ninjas account is the most followed account on Amazons Twitch. Critics took aim at Ninja, stating that his move revolved only around the money. I admit that I don't watch streamers, but I do watch a ton of other sports. "Now the streaming wars have begun," Devin Nash, the chief marketing officer at talent agency N3RDFUSION, said of the recent tendency of gamers to move from Twitch to other platforms. Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. Mixer became the butt of almost every joke across social media. Stay up to date with what you want to know. It would not be a huge surprise to see Ninja make his triumphant return to Twitch soon. Im surprised a lot of people didnt know what my tweet was about. Ninjas rival Turner Tfue Tenney sits behind him in second with just over 8.5 million. Amazon's Twitch is the most popular live-video streaming service by a large margin. Bro you really dont understand the joke eh? It all started with Tyler "Ninja" Blevins last August. Until his departure in 2019, Blevins was Twitch's most popular streamer. "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". Loaded declined to share any figures with CNN Business. He was offered 90m to come finish out the time on FB platform and he said no. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. Visit our corporate site (opens in new tab). Both Jessica and Tyler brought their concerns to Twitch over the course of several months, but the company failed to respect their wishes, she said. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. To this day, Ninja possesses more followers than any other channel with 14.7 million and counting on Twitch. Next: Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. It's just watching a jock play football games. That is the entire concept behind spectator sports. Ninja signed an exclusive deal with Mixer last year. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. The plan seems to be working already. And third, that Ninja's exclusivity contract is for multiple years. Its two superstars in Ninja and Shroud prepared to hit the road and never look back.